About the Ready Campaign

Launched in February 2003, Ready is a National public service campaign designed to educate and empower the American people to prepare for, respond to and mitigate emergencies, including natural and man-made disasters. The goal of the campaign is to promote preparedness through public involvement.

Ready and its Spanish language version Listo ask individuals to do four key things:

(1)  stay informed about the different types of emergencies that could occur and their appropriate responses

(2)  make a family emergency plan and

(3)  build an emergency supply kit, and

(4)  get involved in your community by taking action to prepare for emergencies.